#strategy Prompts

Build data-driven content marketing program. Strategy: 1. Conduct keyword research and topic clustering. 2. Define content pillars aligned with buyer journey. 3. Create 90-day editorial calendar with content mix. 4. Develop content templates (blog posts, whitepapers, case studies). 5. Implement SEO ...

Calculate market size using TAM/SAM/SOM framework. Methodology: 1. TAM (Total Addressable Market) - top-down using industry reports. 2. SAM (Serviceable Addressable Market) - segment you can realistically target. 3. SOM (Serviceable Obtainable Market) - realistic market share in 3-5 years. Use multi...

Create a comprehensive Business Model Canvas. Nine building blocks: 1. Customer Segments (target personas). 2. Value Propositions (unique benefits). 3. Channels (distribution and sales). 4. Customer Relationships (acquisition and retention). 5. Revenue Streams (pricing models). 6. Key Resources (ass...

Perform in-depth competitive analysis for market positioning. Research areas: 1. Competitor identification and categorization (direct, indirect, emerging). 2. Feature comparison matrix across 10+ dimensions. 3. Pricing strategy analysis (tiers, discounts, packaging). 4. Marketing positioning and mes...

Analyze competitors comprehensively. Framework: 1. Identify direct and indirect competitors. 2. Product/service comparison. 3. Pricing strategy. 4. Marketing channels and messaging. 5. Strengths and weaknesses. 6. Market positioning. 7. Customer reviews analysis. 8. Technology stack (for tech compan...

Optimize pricing strategy. Models: 1. Cost-plus (cost + margin). 2. Value-based (customer willingness to pay). 3. Competitive (market rates). 4. Penetration (low to gain share). 5. Premium (high for positioning). 6. Freemium (free + paid tiers). 7. Usage-based. 8. Dynamic pricing. Test with A/B expe...

Conduct SWOT analysis. Framework: 1. Strengths (internal positives). 2. Weaknesses (internal negatives). 3. Opportunities (external positives). 4. Threats (external negatives). Process: Brainstorm each quadrant, prioritize items, develop strategies (SO: leverage strengths for opportunities, WO: addr...

Develop a data-driven pricing strategy. Approaches to evaluate: 1. Cost-plus pricing (margin-based). 2. Value-based pricing (willingness to pay). 3. Competitive pricing (market benchmarking). 4. Freemium vs tiered models. 5. Usage-based vs flat-rate. Conduct price sensitivity analysis using Van West...

Act as a Head of Product. I have a list of 20 potential features for our next quarterly roadmap. Our key business goals are to increase user retention and expand into a new market segment. Use a prioritization framework like RICE (Reach, Impact, Confidence, Effort) or MoSCoW (Must-have, Should-have,...

Conduct stakeholder analysis for change management. Framework: 1. Identify all stakeholders (internal and external). 2. Assess power/influence and interest levels. 3. Plot on 2x2 matrix (Manage Closely, Keep Satisfied, Keep Informed, Monitor). 4. Develop engagement strategy for each quadrant. 5. Cre...

Implement OKRs effectively. Structure: 1. Objective (what you want to achieve - qualitative). 2. Key Results (how you measure - quantitative, 3-5 per objective). 3. Quarterly cadence. 4. Company, team, and individual OKRs. 5. Ambitious yet achievable (70% completion is good). 6. Regular check-ins. 7...

Visualize every touchpoint a customer has with your brand. Phases: Awareness -> Consideration -> Purchase -> Retention -> Advocacy. UI includes: 1. Expandable 'Pain Point' nodes. 2. 'Emotional state' curve chart. 3. Channel breakdown (Ads vs Organic). 4. Key 'Zero Moment of Truth' highlights. Pro-le...

Create a strategic product roadmap for the next 3 quarters. Framework: 1. Theme-based organization (not feature list). 2. Now/Next/Later timeline visualization. 3. Strategic initiatives aligned to company OKRs. 4. Customer impact and business value scoring. 5. Resource allocation and dependencies. 6...

Conduct a comprehensive SWOT analysis for strategic planning. Framework: 1. Strengths (internal capabilities and competitive advantages). 2. Weaknesses (internal limitations and gaps). 3. Opportunities (external market trends and growth areas). 4. Threats (competitive pressures and market risks). Fo...

Navigate complex enterprise deals with stakeholder maps. Identify roles: Economic Buyer (budget owner), Champion (internal advocate), Technical Buyer (evaluates solution), End Users (day-to-day users), Influencers (sway opinion), Blocker (resistant to change). For each stakeholder: document name, ti...

Conduct M&A due diligence. Checklist: 1. Financial (3+ years statements, audit). 2. Legal (contracts, litigation, IP). 3. Commercial (customers, retention, pipeline). 4. Technical (code quality, tech debt, security). 5. Team (org chart, key person risk). 6. Operations (scalability, dependencies). 7....

Create business model with canvas. Components: 1. Value Propositions (what you offer). 2. Customer Segments (who you serve). 3. Channels (how customers find you). 4. Customer Relationships (engagement type). 5. Revenue Streams (how you make money). 6. Key Resources (assets needed). 7. Key Activities...

Execute impactful product launches. Campaign phases: 1. Pre-launch (teasers, waitlist). 2. Launch day (coordinated announcements). 3. Post-launch (sustained momentum). 4. Multi-channel approach (email, social, PR). 5. Influencer and partner activation. 6. Limited-time offers for urgency. 7. Product ...