#voice-of-customer

Synthesize customer feedback into actionable insights. Sources: 1. User interviews and surveys. 2. Support tickets and chat logs. 3. App store reviews and social media. 4. Sales call notes and lost deals. 5. Usage analytics and session recordings. Process: Tag feedback by theme. Quantify frequency and impact. Identify patterns and root causes. Prioritize by strategic importance. Create insights report with quotes and data. Share with stakeholders. Convert insights into product roadmap items. Close the loop with customers.

Build customer feedback system. Loop: 1. Collect feedback (surveys, interviews, support tickets, usage data). 2. Analyze and categorize. 3. Prioritize based on impact and frequency. 4. Act on insights (product changes, process improvements). 5. Close the loop (tell customers what changed). 6. Measure impact. Use NPS, CSAT, CES metrics. Make feedback easy. Show you listen. Continuous improvement cycle.