#content-library

Build accessible sales enablement repository. Content types: 1. Pitch decks (elevator, 10-min, 30-min versions). 2. One-pagers (product overview, vs competitors, feature sheets). 3. Case studies (by industry, company size, use case). 4. Demo scripts and recordings. 5. Email templates (prospecting, follow-up, closing). 6. Objection handling docs. 7. ROI calculators. 8. Security/compliance docs (GDPR, SOC 2, HIPAA). Organization: folder structure by sales stage (prospecting > discovery > demo > proposal > negotiation). Naming convention: [asset-type]_[topic]_[date].pdf. Platform: Highspot, Seismic, Sharepoint, or Notion. Onboarding path: curate 'new hire essentials' folder. Maintenance: monthly audit (update stats, remove old), contributor model (marketing creates, sales provides feedback). Track usage: what gets used most? What's missing?